Mercedes-Benz Workers in Alabama Launch Public Campaign to Join the UAW as Organizing Momentum Builds in Nonunion Auto Plants Across the U.S.

TUSCALOOSA, Ala. — Workers at the Mercedes-Benz plant outside Tuscaloosa, Ala., went public today with their campaign to join the UAW. Over 30% of the plant’s workforce have signed union authorization cards, a major milestone on their path to form a union with the UAW.

A video announcing the campaign can be accessed at uaw.org/mercedes-al and the media is invited to use the footage.

The launch at Mercedes in Alabama comes just one month after Volkswagen workers in Chattanooga, Tenn., reached the 30% threshold and went public with their drive to join the UAW. It comes just six weeks after non-union autoworkers across the nation started organizing to join the UAW. For more information on that campaign, visit uaw.org/join.

“In the past, people didn’t know if we had a pathway forward here,” said Jeremy Kimbrell, a measurement machine operator who has worked at Mercedes since 1999. “Now everybody’s coming together and seeing what the pathway is, and it’s through the union. When we get our union in here, I think people will once again look at Mercedes and say, it’s not just another job, it’s a career job. It’s a job where generations will want to come and work. And that’ll spread out to the suppliers and then to the broader area.”

Mercedes made $156 billion in total profits over the last decade. In the last three years their profits grew 200% over the previous three years. From 2020 to 2023, the average price of Mercedes vehicles in the United States jumped 31% even as pay for Mercedes’ U.S. workers stagnated. Workers at the Tuscaloosa plant build the Mercedes GLE, GLE coupé and GLS model series as well as the all-electric EQS SUV and EQE.